No matter the size of your website, a thoughtful structure creates an intuitive and seamless user experience that both visitors and search engines will love. Keep reading for website architecture...
There’s a chance you’re relying on clickstream data when doing keyword research or measuring the effectiveness of your SEO strategy. Before placing too much emphasis on this data, make sure you...
Create a website as sturdy as a skyscraper. Learn how to inspect the critical pillars that support your site's functionality. Armed with this website QA checklist, you'll ensure your site can weather...
Ready to incorporate AI into your SEO? If you’re looking to hyperpower your productivity and turbocharge your workflows, AI may be the ticket. But that ticket comes at a price. Learn about the...
Confused by the ongoing debate about the SEO benefits of using a subdomain vs. subdirectory site structure? Let’s clear away the smoke, put away the mirrors, and get to the heart of the matter.
Need to improve your company’s search engine optimization (SEO) strategy and not sure where to start? Good news! Better SEO is within your reach. Get started today with our step-by-step...
Make it easier for Google to find your pages — include a sitemap on your website to showcase how your pages relate to each other. Explore a sitemap example, learn how to create sitemap files, and...
Noindexing a page helps you reduce index bloat and maximize your crawl budget. But telling Google not to index a page sounds antithetical to getting your pages on page one of search results. Learn...
One of the best ways to increase click-throughs from search engine results is to provide searchers with more info. And that’s exactly what schema markup can help you do. Learn how to make the most...
Schema markup provides a structured system to categorize and label information on the internet. It’s a bold idea with a far-reaching impact on the future of search. So why should you care? In the...
Redirect chains may not seem like a big deal since they happen in the background, taking users from one page to another and yet another until they get to their final destination. However, they can...
Get to the bottom of the .com vs .net SEO debate so you can make the best decision for your business. Keep reading to learn more!
If you’ve found yourself asking, “what is an SEO service,” you’re not alone. It’s not always clear what SEO services include — especially if you’re new to search...
Failing to capture your target keywords? Organic traffic not where you want it to be? Uncover the issues that could be holding you back with an SEO audit. Learn more below.
Page speed is a well-known Google ranking factor — one that plenty of websites struggle with. Discover how different elements can slow loading times and what you can do to increase page speed...
On-page search engine optimization is all about maximizing your visibility in search results by improving the content of your web pages. From headers to internal links, on-page SEO impacts how...
Mobile-friendliness has evolved since it first emerged as a ranking signal. With Google defaulting to mobile-first indexing, having a mobile-friendly site is more crucial than ever — especially if...
Trying to snag a rich snippet for your video? Want to showcase your reviews on search engine results pages? Structured data gives Google the info it needs to showcase your web pages in SERPs — as...
