SEO Company for SaaS
Drive More Revenue With SaaS SEO Services
Great software deserves a great SEO strategy. Learn how high-quality content, relevant keywords, and other SEO efforts can boost your online visibility — and your conversion rate.
Great software deserves a great SEO strategy. Learn how high-quality content, relevant keywords, and other SEO efforts can boost your online visibility — and your conversion rate.
An impactful SEO strategy starts with your target audience. We'll identify keywords that match commercial intent, volume, and competition levels to drive qualified traffic to your SaaS website.
We'll help you improve high-value product pages using 200+ optimization factors so you outpace and outrank the competition.
We have a proven track record of acquiring hyper-targeted links from new referring domains to any desired page on our SaaS clients' websites.
The SEO industry is constantly evolving, which means you need to stay on top of the latest trends and algorithm updates to maintain your SEO rankings.
According to the Search Engine Journal, the first three organic search ranking positions result in nearly 40% of all click-throughs. But what about the rest? As it turns out, up to 30% of the other results on pages one and two don’t get any clicks. Zero. Nada.
This means even if you are on page one, you need to be at a top position to attract the most traffic. That’s where SaaS SEO agencies come in.
We empower companies like yours to find success online. Here’s how we do it:
Keyword Research: We dial in on keyword groups that build on your existing momentum, align with your overall marketing goals, and drive high-conversion traffic to your most important pages.
Site Architecture: We map target keywords to relevant pages and organize your site to enhance usability and improve crawlability so you can rank higher and attract more traffic.
On-page SEO: We optimize your website using on-page SEO best practices, from updating page copy for improved search visibility to optimizing metadata so users and search engines understand a page’s purpose.
Technical SEO: We uncover opportunities to improve your site’s performance and provide prioritized list of recommendations to improve crawlability and create a better user experience for visitors.
Content Creation: We identify areas for improvement in your content footprint, as well as helping you create new search intent aligned content that builds topical authority and ranks competitively in SERPs.
Link Building: We tailor your link-building plan to your campaign goals, effectively bridging competitive gaps in unique referring domains, strengthening your website’s topical authority, and accelerating traffic gains to your most important pages.
Reliable Reporting: You’ll have 24/7 access to our real-time reporting platform where you can view how our SaaS SEO services are driving measurable results for your business.
A traditional SaaS marketing agency might use an online survey to uncover new insights about your customer base. This can be effective, but it can also create an echo chamber since you’re only surveying an audience that’s already using your products.
An experienced SaaS SEO consultant, on the other hand, will use SEO tools to perform keyword research and quickly uncover the challenges your potential customers face, the problems they need to solve, and what they need from you.
Common themes become obvious based on how keywords rank, and you’ll be able to see what content is dominating search results so you can better understand what the competitive landscape looks like while identifying advantageous content gaps.
Then you can begin mapping out an effective SaaS SEO strategy while leveraging high-volume search terms to create need-based buyer personas. Use these personas to identify the social media channels potential customers prefer.
The more specialized your understanding of your audience’s needs and preferences, the more likely the content you create will capture (and retain) their attention.
Once you know the questions your potential customers are asking, answer them.
Solve their problems and establish your company as the industry authority by delivering well-researched, informative content. Minimize product pitches; now is the time for classic, top-of-the-marketing-funnel content to generate brand awareness.
Chances are you’re surrounded by thought leaders. Tap into them to brainstorm ideas for white papers, blogs, byline articles, infographics, and videos fueled by your keyword research.
But exercise caution: as important as SaaS SEO is, don’t fall into the trap of shoehorning keywords into your materials haphazardly. You want to rank well and reach people with the right keywords, but high-quality information comes first and foremost. Well-written content with substance and credible sources is a beacon for your target audience. Remember, engagement is what you’re after.
Naturally, you’ll want to use LinkedIn and Facebook to spread the word about new blogs, infographics, and downloadable content. Go beyond simply posting and engage with your social media audience by responding to comments or to other industry-related blogs and content.
And don’t forget about mobile. Nearly 70% of buyers choose businesses that offer satisfying mobile experiences. Make sure your content is mobile-friendly.
Victorious empowers SaaS teams to scale quickly and acquire customers by devoting 100% of our efforts on SEO. Increase organic traffic and land first page search results. Need we say more?